HERITAGE BANK DIRECTOR SEEKS SUSTAINABLE PPP MODEL FOR FINANCING ADVERTISING SECTOR

…COMMENDS LAGOS STATE’S SMART CITY PROJECT The Executive Director, Heritage Bank Plc, Jude Monye disclosed that one of the ways out-of-home advertising industry can attain massive growth was via the adoption of public-private-partnership (PPP) model to ensure its sustainability. He stated this at the 2021 Out-of-Home Advertising Conference and Exhibition organised by the Lagos State Signage and Advertisement Agency (LASAA) in partnership with Heritage Bank. Monye commended the Governor of Lagos State, Babajide Sanwo-Olu’s administration for the implementation of the smart city plan with the rollout of 6,000km metro fibre…

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