Premier Records, Nigeria’s foremost record label has announced a strategic partnership with YellowDot, one of the top CPs in Africa, to make its rich archive of legacy Nigerian music available on Caller Ring Back Tone (CRBT) platforms, opening a new chapter for classic sounds to reach modern audiences. The collaboration will see Premier Records’ extensive catalog of timeless Nigerian hits digitized and distributed through CRBT services, allowing mobile subscribers across the country to personalize their calls with songs from some of the nation’s most celebrated musical eras. The initiative is…
Read MorePREMIER RECORDS PARTNERS YELLOWDOT TO BRING ICONIC LEGACY MUSIC CATALOG TO CRBT PLATFORMS
