By Jeremiah Agada As the world gears up to celebrate the World Environment Day (WED), Brand Communicator’s focus on Eco-Friendly Brands in the Nigerian market falls on Nigeria’s premier and perhaps the strongest financial institution, First Bank of Nigeria Limited. The focus is on the Bank’s environmental policies and its impact on the global environmental issues. This brings to fore the importance of environmental sustainability in our world today. Environmental sustainability is one of the biggest challenges and most important targets of the present times. Stakeholders (researchers, academicians, scholars, governments…
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